Planning Documentation Location Recces

 Location Recces

Why have you chosen these locations and how does it help the audience relate to the chocolate bar?

Primary school classroom - I`ve chosen the location of a primary school class in order to effectively target the younger audience. My first initial idea is to use children actors and a teacher to act out in a scene; so using that type of class is a great idea. However I must get permission to use the actors and the class to film.

Green Screen - For my second initial idea I`ve chosen a green screen for my location as the storyline is based on a spaceship. I can use my school for the green screen; however editing everything to be clean and realistic may be a struggle.

Grove Road - For my third initial idea, I have chosen the location of the road near Grove Primary School as I need to use the sky and also a location that explicitly shows the children are being taken to school. However I would need to use a day where the roads are quite empty and also find lots of child actors and parents who are willing to be filmed.

What are the differences of the locations to make the chocolate bar advert?

• Two of the locations are inside, while one is outside
• One location is a green screen while the others aren`t
• Two locations are related to school

What is your final ideal location to film this chocolate bar advert?

I have decided to choose my first idea with the school classroom as the location to film in. This is because it can be the most realistic and also easier to film. Though the legal side of gaining permission from the children`s parents, teachers and the school will be the main focus when filming this advert. When that goes successfully I will be able to create the advertisements; effectively reaching the target audiences.